We were in Las Vegas for 2017 JBL Fest recently for a live art battle between two of our artists who spray painted on custom wrapped Toyota’s for the event. The artists had 4 hours to freestyle their artwork and completely cover the vehicles in the intense Vegas heat! The artists got to curate their personal playlists for inspiration that were being played out of the JBL system in the vehicle. The results were very impressive with the time frame that they had to work with.
JBL will team up with its top celebrity and athlete brand ambassadors from July 27-29 for an entire weekend of original performances and special events. From an exclusive concert with Demi Lovato and DNCE to the “JBL Platinum Party” hosted by Quincy Jones and “JBL Poolside Sounds of Summer” with NBA All Star Damian Lillard, and Russian musician Ivan Dorn and others, JBL FEST will immerse consumers and influencers in the brand’s 70 years of sound expertise. All this and much more is sure to make JBL Fest the musical event of the summer.
Check out some of the work in progress and completed pieces below:
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